Both eCommerce and mCommerce are seeing rapid growth in the Asia-Pacific (APAC) region. This trend will only continue into 2023 and beyond, making it important for businesses targeting this region to take the right approach to their marketing. There are certain predictions that you can keep in mind when developing your future campaigns.
In this in-depth post, we'll explore the differences between eCommerce and mCommerce, what mCommerce is, some of the latest statistics in the APAC area, trends you can expect to see in the next year, and how to prepare for the eCommerce era.
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